A big thank you to Steve Persico for the bio, Kelly Zettel, Brian Williams, Corinne Grans-Wood for the video, Sabrina DeLuca for helping with the website and to David Nakata and Ingrid for helping me find all the videos.
With over 35 years of dedicated experience, she's been a driving force in the advertising and production world, consistently delivering excellence while infusing every project with her signature blend of professionalism and fun. In her recent role as SVP, Director of Production Services at Leo Burnett, she showcased an unparalleled talent for delivering top-tier content across diverse mediums, spanning from broadcast to print. Notably, she played a pivotal role in establishing Leo's cutting-edge, in-house production facility, working alongside industry luminary Judy John. Her leadership not only ensured seamless operations but also nurtured a cadre of exceptional producers, further cementing her reputation as a visionary in the industry.
Before her tenure at Leo Burnett, she was the driving force behind successful endeavors at Y&R, Vickers & Benson, and Maclaren McCann. With a wealth of experience in the realm of production, she commands a deep understanding of the industry, consistently delivering remarkable results and earning widespread acclaim and a cupboard full of awards.
Her portfolio reads like a who's who of iconic campaigns and collaborations. From Super Bowl spots to immersive activations for brands like Ikea and TSN, she's been the go-to guru for bringing creative visions to life. Working with acclaimed directors such as Adam Egoyan, Bruce MacDonald, Mark Malloy and Zack Synder, she's navigated everything from Superbowl commercials to innovative installations with finesse and flair.
Now, as a freelancer, she brings her infectious energy and wealth of expertise to every team she joins. Whether it's a multinational campaign or a passion project on a shoestring budget, she approaches each endeavor with the same level of dedication and enthusiasm. Her reputation precedes her as a true industry titan, recognized with a lifetime achievement award and continuing to shape the landscape through her involvement in industry panels, charity work, and mentorship initiatives.
A distinguished recipient of the Canadian Advertising Lifetime Achievement Award and a globally seasoned producer. She spearheads projects, curates dream teams, troubleshoots with finesse, and transforms creative visions into resplendent reality. Not only does she excel in her craft, but she's also your go-to for impeccable restaurant recommendations.
Beyond the boardroom, she's a Renaissance woman with a zest for life. From crafting homemade sauces to exploring art galleries, new music from around the world and dancing at live concerts, she embraces every opportunity to indulge her passions. And as a devoted mother, she treasures every moment spent with her daughter Sierra, creating cherished memories both on and off the clock.
Available for freelance engagements, consultancy on all things production, or simply a lunchtime tête-à-tête
